Online retailer ShopRush has launched the eagerly anticipated OPI Katy Perry nail polish collection on their website. The hair and beauty retailer is one of the first online retailers in the UK to sell the limited edition range of products.
Katy Perry, known for her bold fashion and beauty statements, particularly her creative nail designs, was the perfect collaborator for this nail varnish range which has been described as edgy, eclectic and trendy by beauty critics. The OPI Katy Perry collection includes four stunning shades which are named after songs from Katy?s latest album, namely Teenage Dream ? a fresh sparkly pink, Not Like the Movies ? shiny aluminium, Last Friday Night - a glittery-blue and The One That Got Away - a rich purple.
OPI Katy Perry varnishes are produced using OPI?s anti chip, high quality formula. The shade that promises to be the most alluring is the bang on trend Black Shatter, a topcoat that creates a cracked effect when layered over a varnish.
Andy Phouli, Chairman of Rush Hair said, ?We're very excited to announce the launch of the Limited Edition OPI Katy Perry range. The range adds to our increasing collection of professional hair, beauty and nail products on our website?.
Originally a pure haircare products retailer, ShopRush diversified its online offering to hair and beauty products in November 2010. Besides OPI, the website also sells Jessica Nails and Butter London nail collections and has added several new haircare brands to its growing portfolio in recent months including Loreal Professionel, Mizani and Pureology.
The OPI Katy Perry range appeals to the young, trendy women interested in making a bold fashion statement, so seems a perfect match with Shoprush?s fashionable clientele
About RUSH Hair
????RUSH salons brand values are the highest standard of hairdressing and excellent customer service
????The group now has over 60 salons across London and the south of England
????ShopRush sells professional hair and styling products online
????ShopRush stock Tigi, Redken, Shu Uemura, Paul Mitchell and Elemis products amongst many others
###
No comments:
Post a Comment